An incorrect address in the customer master might mean orders, invoices, and other important documents are all sent to the wrong address. An incorrect price on an item master can be a marketing disaster. An incorrect employee address can cause avoidable unhappiness and unproductivity. An incorrect account number in an Account Master can lead to huge fines or even jail time for the CEO. Even if the master data has no errors, few organizations have just one set of master data. These are often out of sync. SAP MDG provides out-of-the-box, domain-specific master data governance to centrally create, change, and distribute, or to consolidate master data across your complete enterprise system landscape.